OPL ribbon

Designing products for 13 years. Still just getting started.

My current role as Staff Product Designer at Brandwatch involves leading design on efforts to consolidate and unify legacy aspects of the platform — majority of which are low-clarity-high-risk initiatives. My day-to-day involves navigating ambiguity within the problem space, creating hypotheses for solutions, getting organisational alignment and helping shape the future vision for the platform.

Many years prior to this, I was part of creative studios, digital agencies and product teams — most of them local early-stage startups. Besides designing products, I’ve had to wear many hats — pushing frontend-ready code, hiring and mentoring junior designers, and creating pitch decks to raise funding.

Over the years, I've helped ship products for wonderful brands, ranging from juggernauts like Microsoft, McKinsey & Company, Jaguar Land Rover, Landmark Group and Essar; to local mom-and-pop brands you’ve never heard of.

I'm eternally grateful for every single experience.

See details on LinkedIn


  • Product design
  • Rapid prototyping
  • Systems thinking
  • HTML & CSS
  • Writing


  • Miro
  • Figma
  • Google Docs
  • Jira & Confluence
  • Craft CMS
  • Grav

Full portfolio available on request.

I’d say my best work has involved solving problems through first principles and systems thinking within the domains of social media, logistics, travel, fintech, ecommerce and publishing.

Request portfolio Currently not open to new opportunities
Portfolio preview

Side-projects help me
stay sharp.


A growing, personally-curated collection of fascinating goods from India’s most-loved indie brands like Chumbak, Anomaly, The Postbox and others — all filterable by category and budget. Built with Craft.

wantful.in — Design + Code + Curation Check it out


I’ve been collecting visual design inspiration since early 2012. VisualSupply contains the finest examples of landing pages, blogs, web apps, iOS and Android apps I've found thus far; plus illustration, typography and lots more! Updated daily.

visual.supply — Powered by Dropmark Get inspired

Original, longform essays on design, tech and culture.

Scale vs. soul

Scale vs. soul

A lamentation about the consequences of prioritising scale and mass-market appeal in product design.

Scale vs. soul

Everything is just a remix

Is anything truly original anymore? A brief analysis of innovation in design and tech from the last couple of decades.

The future of GUI design

The future of GUI design

How far are we from the futuristic interfaces depicted in sci-fi classics like Alien and 2001: A Space Odyssey?

Okay, you’ve made it this far. What’s next?
My raison d’etre? Weltanschauung?

On a lifelong journey to better my craft. And myself.

Man on a journey—that’s more than just a paraphrased translation of my name. It’s the lens through which I’ve come to view every aspect of my life.

I hail from a tiny village in Goa, but the Internet has been a great equalizer. My curiosity for design and computers took root early. Since 2009, I’ve been learning from books, blogs, podcasts and other designers. It never ends.

I’m obsessed about crafting great digital products. I was fortunate to have my early work featured in The Web Designer’s Idea Book Vol. 2 & Vol. 3, Web Design Index No. 9 and Smashing Magazine. Now that’s a start!

Morals and ethics are my north star. I will always champion for product and business decisions based on the greater good of users.

I believe in asking for forgiveness, not permission. In keeping my work legible. In having the freedom to make mistakes. In balance in every area of my life. And a bunch of other things.

I’ve been working remotely since mid-2018, long before COVID-19 made it a thing. I honestly believe it is the future.

Outside work, I enjoy spending time with my family. I also read, write and take photos. I keep fit with a mix of strength training and beach soccer.

I live and work in the city of Panaji. Someday, I’ll retire to a quiet cabin by the beach.

La familia, Jan 2020
Surreal sunset
Food always makes me happy!
Our Lady of Grace Church, Chorao Island
Wine-tasting at the Numadic team getaway
At ICICI Innovation Centre, Mumbai
View from Odxel Beach
Yours truly